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Seller Tips

Home Selling Articles and Advice

If you are thinking of selling your home, chances are you’re caught up in a mass of emotions. You may be looking forward to moving up to a new home or facing the uncertainty of a major move across country. You may be reluctant to leave your memories behind or eager to start new and exciting adventures.   Remember, I am here to help you with any of your needs to sell real estate in Philadelphia, Delaware County, Chester County, Montgomery County and surrounding areas in Pennsylvania Contact Anthony DiDonato Call 610-659-3999 {Smart Phones Click to Call}.  Call or e-mail me today! 

Getting Your House Ready to Sell (Click to see full information on the below topics)
  • Introduction: Emotion vs. Reason
  • De-Personalizing the House
  • Removing Clutter, Though You May Not Think of it as Clutter
  • Fixing Up the House Interior
  • Fixing up Outside the House
Want to Start Off With a High Sales Price?  Beware! (Click to see full information on the below topics)
  • Meeting with Real Estate Professionals
  • Which Real Estate Professional Do You Choose?
  • What Happens Behind the Scenes
  • Dropping Your Price…Too Late?
Types of Listing Contracts (Click to see full information on the below topics)
  • Open Listings
  • One-Time Show
  • Exclusive Agency Listings
  • Exclusive Right to Sell
Details of a Listing Contract (Click to see full information on the below topics)
  • Price and Terms of Sale
  • Lockbox – Yes or No?
  • Real Estate Commission
  • Multiple Listing Service
  • Agency Duties of a Listing Agent
  • Resolution of Disputes
Listing Commissions and Related Issues (Click to see full information on the below topics)
  • Is the Commission Negotiable?
  • How and When the Commission is Earned
  • “Hot” Market Under-Pricing Strategy – Commission Issues
The Listing Agent & Marketing Your Home (Click to see full information on the below topics)
  • The “Real” Role of a Listing Agent
  • Preliminary Marketing – the “For Sale” Sign
  • Preliminary Marketing – Flyers and the Brochure Box
The Listing Agent – Marketing Your House to Other Agents (Click to see full information on the below topics)
  • The Multiple Listing Service
  • Office Preview
  • Broker Previews and Culinary Delights
  • Office Flyers
  • Marketing Sessions
The Listing Agent – Marketing Your House to Homebuyers (Click to see full information on the below topics)
  • The Purpose of Advertising in General
  • Real Estate Company Advertising
  • Individual Agent Advertising
  • Neighborhood Announcements
  • Open Houses
Showing Your House to Home Buyers (Click to see full information on the below topics)
  • Convenience and Availability
  • Why You Should Not Be Home
  • Lighting, Fragrances, Pet Control and More
  • Keeping the House Tidy and Neat


Getting Your House Ready to Sell

Getting Your House Ready to Sell Introduction – Emotion vs. Reason When conversing with real estate agents, you will often find that when they talk to you about buying real estate, they will refer to your purchase as a “home.” Yet if you are selling property, they will often refer to it as a “house.” …

Want to Start Off With a High Sales Price? Beware!

When Your Selling Price is too High, Beware! Meeting With Real Estate Professionals So you’ve decided to sell your home and have a fairly good idea of what you think it is worth. Being a sensible home seller, you schedule appointments with three local listing agents who’ve been hanging stuff on your front doorknob for …

Types of Listing Contracts

Types of Listing Contracts There are several different types of listing contracts, but very few of them are used. The “Exclusive Right to Sell” is the most common, but there is the “open listing,” the “exclusive agency listing,” and the “one-time show.” Open Listing The “open listing” is mostly used by people trying to sell …

Details of a Listing Contract

Details of a Listing Contract Obviously the name of the seller and the property address will be included in the listing contract. There are many other things that are included, too, and you should be aware of them. Price and Terms of Sale When setting the terms of sale, the main thing you are concerned …

Listing Commissions and Related Issues

Listing Commissions and Related Issues Are Commissions Negotiable? In some areas of the country there is a certain percentage that real estate agents expect to earn as a commission.This commission amount is a certain percent of the sales price.Or, some companies will charge a set fee for their services.However, just like anything else in real …

The Listing Agent – Preliminary Marketing of Your Home

The Listing Agent – Preliminary Marketing of Your Home The “Real” Role of a Listing Agent When you bought your home, you probably used the services of a real estate agent. You found that agent through a referral from a friend or family member, or through some sort of advertising or marketing. The agent helped …

The Listing Agent – Marketing Your House to Other Agents

The Listing Agent – Marketing Your Home to Other Agents The Multiple Listing Service Even before the sign is up and the brochures are ready, your agent should list your property with the local MLS (Multiple Listing Service). The MLS is a database of all the homes listed by local real estate agents who are …

The Listing Agent – Marketing Your Home to Homebuyers

The Listing Agent – Marketing Your Home to Homebuyers The Purpose of Advertising in General Every home seller likes to be assured that their listing agent or the real estate company will run ads featuring their home. Newspaper ads could be large display ads with lots of listings or small classified ads featuring just your …

Showing Your House to Home Buyers

Showing the House to Potential Home Buyers Your house should always be available for show, even though it may occasionally be inconvenient for you. Let your listing agent put a lock box in a convenient place, to make it easy for other agents to show your home to homebuyers. Otherwise, agents will have to schedule …