{"id":22554,"date":"2023-08-11T13:52:16","date_gmt":"2023-08-11T13:52:16","guid":{"rendered":"https:\/\/www.anthonydidonato.net\/wordpress\/?p=22554"},"modified":"2023-08-11T13:52:22","modified_gmt":"2023-08-11T13:52:22","slug":"help-innovators-get-new-real-estate-tech-right","status":"publish","type":"post","link":"https:\/\/www.anthonydidonato.net\/wordpress\/help-innovators-get-new-real-estate-tech-right\/","title":{"rendered":"Help Innovators Get New Real Estate Tech Right"},"content":{"rendered":"\n

As a conduit to consumers, you can help technology developers understand how their products are\u2014or are not\u2014meeting homeowners\u2019 needs.<\/p>\n\n\n\n

Imagine you\u2019re a Florida property owner with an electric car and an EV charging station at home. You may be at the forefront of the electrification trend in real estate<\/a>. But if you were in the path of Hurricane Ian in September and lost power, this burgeoning technology did nothing to improve your circumstances during the storm. <\/p>\n\n\n\n

\u201cOur grid is a piece of junk; it can\u2019t withstand heat or a hurricane,\u201d Shana Schlossberg, CEO of venture tech firm Upward Labs, said at the recent 2022 Innovation, Opportunity & Investment (iOi) Summit(link is external)<\/a>, which the National Association of REALTORS\u00ae hosted in Los Angeles. It doesn\u2019t make sense to focus innovation toward greater electrification\u2014including EVs\u2014without also focusing on building a sustainable grid, she said. <\/p>\n\n\n\n

But who\u2019s telling this to the innovator? <\/p>\n\n\n\n

As a real estate professional with an intimate understanding of the interaction between homes and technology, you can. When new innovations come to the market, often what\u2019s missing is the insight into how the user adapts to it. \u201cReal estate professionals have this unique opportunity to be a conduit between the technology and the consumer, understanding what to do with that and how to make it actionable,\u201d said Janine Sieja, senior vice president of product at Realtors Property Resource\u00ae(link is external)<\/a>. \u201cYou\u2019re valuable in the technology food chain.\u201d <\/p>\n\n\n\n

Charting an Ever-Shifting Future  <\/h2>\n\n\n\n

The iOi Summit is itself a venue for such cross-collaboration, drawing more than 400 real estate pros, innovators and investors annually to explore solutions for evolving real estate technology. This year\u2019s iOi included a talk by leading futurist Thomas Frey, a discussion on how sustainability is driving innovation, a look at tech-focused legislation and a pitch battle<\/a> featuring 12 tech startups vying for REALTOR\u00ae support to expand their market reach.<\/p>\n\n\n\n

Attendees this year got a window into the rapidly increasing value of sustainability to future real estate technology solutions. \u201cSustainability is about preparedness for the future,\u201d Schlossberg said. \u201cIf your building isn\u2019t sustainable, you\u2019re in trouble in the next few years because energy costs are going up. Suddenly, there\u2019s a market for sustainable homes because of things like grants and rebates. Sustainability is going to be one of the best ways to make money going forward.\u201d <\/p>\n\n\n\n

Perfecting technology requires an open mind, said keynote speaker Thomas Frey, a futurist and founder and executive director of the DaVinci Institute. Because our understanding of the future is constantly changing, so must our ideas of how technology can move us forward, he added. \u201cHow does the future get created? In our minds and the minds of everyone around us. \u2026 People make decisions today based on their understanding of what the future holds. If you change your vision of the future, you change the way you make decisions today.\u201d <\/p>\n\n\n\n

Frey predicted that further advancements in autonomous vehicles, in particular, likely will impact homebuying behavior over the next decade. <\/p>\n\n\n\n

Dreamers vs. Skeptics <\/h2>\n\n\n\n

Government policy will play a critical role, said Sam Love, director of business and politics newsletter Invariant. However, a disconnect between the technology industry and Capitol Hill is stalling legislation that could encourage more robust innovation, he said. \u201cIn the private sector, there\u2019s balanced optimism about what tech could be doing to solve people\u2019s problems,\u201d Love said. \u201cThere\u2019s bottomless skepticism in Congress; their interest is in protecting constituents.\u201d <\/p>\n\n\n\n

REALTORS\u00ae must continue using their voice on the local, state and national levels to support legislation that benefits the expansion of technology to improve the real estate process, Love added. Lack of Broadband, for example, continues to have an impact on home sales in many places, particularly in rural communities. \u201cIn order for real estate professionals to sell homes, those homes need high-speed internet,\u201d Love said. \u201cREALTORS\u00ae have a lot of stake in other issues like data privacy, augmented reality and remote online notarization. It\u2019s very important that REALTORS\u00ae remain engaged and that real estate has a voice in Washington.\u201d<\/p>\n\n\n\n

\u00a9National Association of REALTORS\u00ae
Reprinted with permission<\/p>\n","protected":false},"excerpt":{"rendered":"

As a conduit to consumers, you can help technology developers understand how their products are\u2014or are not\u2014meeting homeowners\u2019 needs. Imagine you\u2019re a Florida property owner with an electric car and an EV charging station at home. You may be at the forefront of the electrification trend in real estate. But if you were in the … <\/p>\n

Continue reading<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,8],"tags":[5,32,4,9],"class_list":["post-22554","post","type-post","status-publish","format-standard","hentry","category-news","category-real-estate-tips","tag-anthony-didonato","tag-news","tag-real-estate","tag-tips","item-wrap"],"yoast_head":"\nHelp Innovators Get New Real Estate Tech Right - Real Estate Agent and Sales in PA - Anthony DiDonato Broomall, Media, Delaware County and surrounding areas in Pennsylvania<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.anthonydidonato.net\/wordpress\/help-innovators-get-new-real-estate-tech-right\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/help-innovators-get-new-real-estate-tech-right\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/help-innovators-get-new-real-estate-tech-right\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"http:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/#\\\/schema\\\/person\\\/964792b6994e8cc4cbddc36ad4824908\"},\"headline\":\"Help Innovators Get New Real Estate Tech Right\",\"datePublished\":\"2023-08-11T13:52:16+00:00\",\"dateModified\":\"2023-08-11T13:52:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/help-innovators-get-new-real-estate-tech-right\\\/\"},\"wordCount\":709,\"publisher\":{\"@id\":\"http:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/#\\\/schema\\\/person\\\/964792b6994e8cc4cbddc36ad4824908\"},\"keywords\":[\"Anthony DiDonato\",\"News\",\"Real Estate\",\"tips\"],\"articleSection\":[\"News\",\"Real Estate Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/help-innovators-get-new-real-estate-tech-right\\\/\",\"url\":\"https:\\\/\\\/www.anthonydidonato.net\\\/wordpress\\\/help-innovators-get-new-real-estate-tech-right\\\/\",\"name\":\"Help Innovators Get New Real Estate Tech Right - 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