Massachusetts real estate forms are now available in multiple languages, thanks to Paul Yorkis. “Ask not what your country can do for you. Ask what you can do for your country.” —President John F. Kennedy at his 1961 inauguration speech. Paul Yorkis, watching President Kennedy’s speech as a teenager with his parents at their home …
Tag: tips
Jun 12
Voice for All
Through political advocacy and a long-running radio show, Shad Bogany guides Houston’s Black community to homeownership. As a teenager, Shadrick Bogany woke up nearly every Christmas morning in a different home. Living in subsidized housing with his brother and mother, Bogany moved frequently within Houston. “I had a ringside view of how families can be …
Jun 10
Trail Blazer
With a mom who set the example, and a fierce personal drive, Eve B. Lee has become a legendary housing advocate in Illinois. For more than 60 years, Eve B. Lee, AHWD, has served as a leader in expanding housing opportunities in Lake County, Ill. As a testament to her work, the village of Libertyville, …
Jun 09
Help Your Agents Improve Their Confidence
There’s never an easy time to be an agent, but right now it is particularly complicated. Work with your agents to build confidence so they can find their footing. For many practitioners in today’s market, confidence is in shorter supply. Experienced and newer agents find that strategies to build confidence that worked before are no …
Jun 06
A Dose of ‘Good Trouble’
A New Jersey broker and salesperson is committed to creating a vibrant, equitable community where all can reap the benefits. Growing up in Addis Ababa, Ethiopia, Tezeta “Tez” Roro, a broker and salesperson with Keller Williams Suburban Realty in Livingston, N.J., learned to prioritize her family and neighbors—values she took with her when she immigrated …
Jun 05
Optimistic Vision Steadies Your Brokerage During Change
Brokers should model the traits they want their agents to have when moving forward in a new industry order. It’s healthy to talk openly about the challenges and changes occurring in the real estate industry, but getting stuck on them is not. The moment is ripe with opportunity despite the initial discomfort of a new …
Jun 03
How Brokers Can Support One Another
No one understands the unique challenges of running a brokerage like another broker. Invest in relationships and build rapport with other brokers so you have a support system. In the wake of the announcement of the National Association of REALTORS® (NAR) lawsuit settlement on March 15, Erin Cestero, San Antonio Division President of JB Goodwin …
Jun 02
Data Points to Help Steer Your Brokerage
Making use of data is a great way to convey facts rather than headlines and educate your agents. On a regular rotation, the National Association of REALTORS® collects and presents market data to help brokers stay up to date on market trends. Use these stats to help guide your agents and your business. At the …
May 30
Dealing With Disruptive Agents
Unruly real estate agents can cause issues small and large at the brokerages where they work, from creating distractions during training sessions to leaving the office with a stash of snacks, cups and plates intended for visitors and clients. Brokers lamented problems such as these on Sunday at the Idea Exchange Council for Brokers Forum …
May 29
Brokers Can Now Access Agent Data Through M1 Database
New Insights Hub provides information on your agents’ training, education and association involvement. In the REALTORS® M1 database, brokers now have access to pertinent association-related data—credentials, education, volunteerism and more—on the agents in their office. M1’s Insights Hub, which was once reserved for association leadership, has been reconfigured to include a dashboard for brokers. The …
May 28
Get Agents on Board With Post-Transaction Follow-Up
Post-transaction follow up boosts an agent’s sales and a brokerage’s bottom line, so make it easier for your agents to engage their clients over time. Nearly 90% of home buyers and sellers say they’d recommend their real estate agent, according to National Association of REALTORS® data. Unfortunately, many never do it because they forget their agent’s …
May 27
Make Your Office Meeting a Not-to-Miss Event
When I tell people that the office sales meeting is one of my most valuable tools, I get incredulous looks from brokers, managers and agents alike. Most agents find sales meetings boring and pointless. That feeling is shared by many managers and brokers as well. I find that the OSM, when run properly, is highly …
