Test Your Website’s Mobile Friendliness
How business-friendly is your website? Luckily you can now find out using Google’s new business tool that tests your website’s mobile friendliness as well as the page speed for your desktop and mobile sites.
You just put in your website URL and you’ll instantly receive three scores from 0 to 100 based on mobile friendliness, mobile speed, and desktop speed. Google will then send you a more detailed report that will offer up some ideas on how you can improve your site in those areas.
Google gauges mobile friendliness on factors like whether your site has tappable buttons, is easy to navigate from a small screen, and has important information front and center. Mobile speed is factored in by how long it takes your site to load on mobile devices while desktop speed is measured by how long it takes to load the site on a desktop computer.
It’s not just consumers’ web connection that determines speed but also the elements on your website can have a part in how fast it loads.
Source: “Google Launches Business-Friendly Tool That Tests Your Website Mobile-Friendliness and Page Speed,” Search Engine Land (June 2, 2016)